Episode 31

full
Published on:

6th Sep 2021

[TUTORIAL] Non-cheesy ways to turn awareness days into social media posts

Some people can be snobby about using awareness days to create social media posts.

If you think that, you’re probably doing it wrong (sorry!). 

So what’s the right way to use awareness days to create social media posts for your business? 

And what mistakes should you avoid when using them?

Join me in this tutorial as I share non-cheesy ways to use awareness days to create social media posts. And find out how you can use them to engage your audience and generate leads and sales for your business.

Key moments 

[03:55] The wrong way to use awareness days in social media posts 

[05:18] Does it matter which country awareness days come from?

[09:01] Why you can use awareness days that don’t have an obvious link to your business (and how to do it)

[11:44] How to use awareness days for product-based businesses  

[13:01] The best way to plan your social media content using awareness days

Key Links

The content planner for entrepreneurs (and why I created it) (podcast)

Help! I'm afraid of posting on social media (podcast)

Janet Murray’s Courageous Content Planner 

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on TikTok

Janet Murray on Twitter

Janet Murray on LinkedIn

Transcript

IMPORTANT: THIS TRANSCRIPT IS AUTOMATICALLY GENERATED. WE GIVE IT A QUICK CHECK THROUGH BUT WE DON’T CORRECT EVERYTHING AS IT’S INTENDED TO HELP YOU FIND PARTS YOU WANT TO LISTEN TO AGAIN - NOT AS AN EXACT TRANSCRIPT. SO THERE MIGHT BE A FEW QUIRKY WORDS/PHRASES HERE!

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Show artwork for Courageous

About the Podcast

Courageous
Business strategy to generate predictable revenue and scale your business. Hosted by Janet Murray. For coaches, consultant, freelancers, contractors and/or business owners (of any age or stage) who want to build a sustainable business.
The 'Courageous' podcast is for entrepreneurs and business owners who want inspiration/ideas to help grow their business.

This podcast is hosted Janet Murray - a business strategist and former journalist - with more than a decade's experience in building online businesses.

Series 1 is solo season - and is packed with practical business advice and strategies to grow your business.
Series 2 - which is due to land in October 2024 - will feature indepth interviews with entrepreneurs and business leaders. They'll be sharing the challenges and obstacles they've had to overcome in their business - along with their biggest mistakes (and what they learned from getting things 'wrong').

So make sure you subscribe so you don't miss out when Season 2 lands in October.



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About your host

Profile picture for Janet Murray

Janet Murray

I’m Janet Murray - I’m a business strategist and copywriter who helps consultants, coaches, freelancers and small business owners generate consistent income and/or recurring revenue.

I’m also the creator of the Courageous CEO Business Strategy Planner - which contains tried and tested strategy & resources to grow your business.