[INTERVIEW] Are you on the wrong social media platform? Interview with Rebecca Anuwen
Rebecca Anuwen was comfortable using Instagram to promote her business, but her following wasn’t growing.
In this episode you’ll hear what happened, when this modern day witch decided to try TikTok instead (hint: how does half a million views grab you?).
You’ll also learn the best way to find out what kind of content your ideal audiences want from you (regardless of the platform). PLUS how to know whether the platform is the problem - or your content.
Key Moments
[06:42] Rebecca explains what a modern day witch is
[10:47] Why Rebecca shifted her focus from Instagram to TikTok and what happened when she did
[14:47] What kind of content to create for the audience you want to attract
[18:33] How to tell whether the problem is you (or your content)
[20:25] Increasing sales: how finding the right platform can help
[22:52] Why business social media accounts don’t have to be serious
Key Links
Rebecca Anuwen’s website
Rebecca Anuwen’s: Instagram, Facebook & TikTok
Janet Murray’s Courageous Content Planner
Janet Murray’s website
Janet Murray on Instagram
Janet Murray on Facebook
Janet Murray on TikTok
Janet Murray on Twitter
Janet Murray on LinkedIn
Transcript
IMPORTANT: THIS TRANSCRIPT IS AUTOMATICALLY GENERATED. WE GIVE IT A QUICK CHECK THROUGH BUT WE DON’T CORRECT EVERYTHING AS IT’S INTENDED TO HELP YOU FIND PARTS YOU WANT TO LISTEN TO AGAIN - NOT AS AN EXACT TRANSCRIPT. SO THERE MIGHT BE A FEW QUIRKY WORDS/PHRASES HERE!
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