Episode 164

full
Published on:

9th Jun 2022

Should you invest in my Courageous Blog Content Kit?

Get all the content you need to write effective blogs for your business with the Courageous Blog Content Kit. 

My Courageous Blog Content Kit will save you tons of time creating blog content to promote your products or services. 


It will also give you a blog strategy to follow - so you know exactly what to publish when. 


But is it worth you investing?


Here’s what you’ll find out in this short episode of the Courageous Content Podcast:

  • What is the Courageous Blog Content Kit? 
  • Who is the Courageous Blog Content Kit for?
  • What’s included in the Courageous Blog Content Kit? 
  • The cost of the Courageous Blog Content Kit? (and the return on investment) 
  • How is the content delivered? 


Key Links

Janet Murray’s Courageous Content Planner

Janet Murray’s Courageous Podcasting Content Kit

Janet Murray’s Courageous Planner Launch Content Kit

Janet Murray's Courageous Blog Content Kit

Save £30 on my Courageous Email Lead Magnet Content Kit using the code MAGNET67.

Save £30 on my Business Basics Content Kit using the code PODCAST67.

Save £30 on my Courageous Launch Content Kit using the code PODCAST67.

Janet Murray’s Courators Kit

Janet Murray’s FREE Ultimate Course Launch Checklist

Janet Murray’s Courators Club

Is it still worth blogging for business in 2022? (podcast)

What should you blog about for your business? (podcast)

Should you buy my Business Basics Content Kit? (podcast)

How my Courageous Email Lead Magnet Kit can save you time (and money) (podcast)

Should you buy my Courageous Launch Content Kit? (podcast)

Should you buy my Courators Kit? (podcast)

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on LinkedIn

Janet Murray on Twitter

Janet Murray on TikTok

Transcript

IMPORTANT: THIS TRANSCRIPT IS AUTOMATICALLY GENERATED. WE GIVE IT A QUICK CHECK THROUGH BUT WE DON’T CORRECT EVERYTHING AS IT’S INTENDED TO HELP YOU FIND PARTS YOU WANT TO LISTEN TO AGAIN - NOT AS AN EXACT TRANSCRIPT. SO THERE MIGHT BE A FEW QUIRKY WORDS/PHRASES HERE!

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Do you struggle to think of ideas for your business blob or maybe you'll find me the ideas. It's just that writing part, you find hard, it takes ages for you to get started, and sometimes it can take hours to write what feels like just a simple blog. Maybe you haven't started your blog yet, and you're really not sure what, where to start.

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If any of that resonates with you, then you may want to take a look at my courageous blog content kit. It's packed with, fill in the gaps, templates for blog posts or blog posts, headers, or social media posts, newsletters, everything that you need to create and promote your business blog. I'm Janet Murray and I'm the content and online business strategist.

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And in this episode of the courageous content podcast, I'm going to tell you about my courageous blog content kit. And I hope the information I share will help you make a decision as to whether the kit is right for you. So first off, what is it? Well, it's the content kit and it contains dozens of fill in the gaps templates for blog posts.

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There's 24 of those. There's also a hundred filling the gaps templates for blog posts, headers. There is a blog post checklist call to action prompts. So what you asked at the end of your blog to make sure that people take action when they read it also comes with a 5,000 word ebook that explains how to create and promote blog content for your business and an audio training,

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which you can complete in less than an hour plus a whole host of other content. I probably haven't mentioned, but everything is in that to help you plan, create and promote your business blog. And it will seriously save you a ton of time. So why did I create this particular kit? Well, I just thought so many business owners struggling with blog content.

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So my background is journalism. I spent the best part of 20 years writing and editing for national newspapers. And I guess that gave me a bit of a headstart when it came to writing for two reasons. So first off, because I'm used to writing on demands, I don't get writer's block. If I have to write something in a particular time, I can generally pull it out the bag and not because I'm particularly talented,

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but because I've created processes, I have a template, a framework for every style of writing that you can possibly imagine. And in the content kits that I've created as I'm recording this, I've currently got one for email lead magnets. I've got one for social media, my creators care. I've

got a launch content kit and also my business basics kit, which has some of the basics.

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You really need the clues in the title for running a business like outreach emails to secure your first clients or to follow up with clients. Who've expressed an interest in working with you. And I do have episodes on those particular kits, which I will link to in the show notes, but the basic premise behind this care and all of them really is just to make your life easier.

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As I say, as a professional writer who had to write on demand for years, I developed methods. So filling the gaps templates that I could use for planning, for putting together different types of content. And that's really what I'm sharing here with you in the kit. I know that I have a natural advantage and privilege as a professional writer. I know that it's not difficult for me to think about what order to say things in and what to put in an introduction what's put in a conclusion,

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but I know that isn't always quite so easy for people who aren't professional writers. So that's why I've put these templates together, simple rinse and repeat processes that will save you a heck of a lot of time. And the templates are tried and tested on hundreds. Thousands of clients actually, who've gone through my various programs over the years. I've always included content templates in my online courses,

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in any programs that I've sold, but the kits was really about bringing it together and giving people an only one solution. If you like, say, if you're working on a particular thing, like your blog content, or you're working on a lead magnet, or you're working on improving your social media engagement, you can buy the kit that really met your need at the time,

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or you can buy a subscription and we will put a link to that in the show notes, or you can get access to all of my kids. If you're a member of my creators club, say, who is the courageous blog content kept for? Well, it's perfect for you. If any of the following apply to you, you struggle sometimes, or maybe all of the times to come up with ideas for blog posts.

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You're not really sure what you should be blogging about to attract your ideal customers or clients to your website. It's also perfect view if you have a business blog, but not enough people are reading it. And you're again wondering about whether you're blogging about the right things or what you can do to the actual posts to optimize them. And it's also going to be great for you.

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If you struggle to write blog posts and you don't always enjoy the process, perhaps you find it a bit of a slog, but actually creating blog content that can feel really easy. And by the way, these templates, the idea came from way back before I was even a journalist. I was a school teacher and I used to create writing frames to help my students write essays or longer pieces of writing.

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I realized that actually the hardest thing about writing can be knowing what to do in what order. So I started creating these frameworks or templates wherever you want to call them to help my students know what to put in their introduction. What's put in paragraph one, paragraph two, paragraph three, and that's really evolved into these templates, which are now in my kits.

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So what's included in the courageous blog content kit. So there's a hundred of fill in the gaps, blog, post templates. If you have a copy of my courageous content planner, then they line up perfectly with the full style of content that I recommend in the planner. So that's using trends, inspire community and educate. So I should've also said, it's perfect for you.

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If you have a copy of my planner, because it will totally make sense to you, but it will still be useful. Even if you don't, there's 24 blog post templates. So there's six for each side of content using trends, inspire community and educate. There's also a blog page checklist, which talks you through or what she's really should I say what you need to do in what order,

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when you're writing a blog post and even includes the steps you need to take before you publish it on your website, to make sure that the layout is right, that you've got presentational devices like points the right size headers, that you know where to add pictures, all of those things that are going to make a difference to the success of your blog posts.

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And there's also a 38 block paste plan, which will give you an idea, not just of how to promote your upcoming blog posts, but also how to promote your back catalog. If you've been looking for a while. And by the way, I should have said this right at the beginning, that when I talk about a blog, I'm also talking about a podcast I'm talking about YouTube or Facebook lives that you might publish on your website.

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I did go into more detail on this and my episode on is it worth blogging for business in 2022, I'll link to that in the show notes, but if you're regularly publishing content on your website with the aim of attracting ideal customers or clients, your website, then you are blogging already. So how much does it cost to invest in my courageous blog content camp,

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as I'm recording this, it's currently 97 pounds and recording this at beginning of June, but my prices are due to go up at the beginning of July, 2022. So do bear that in mind, if you're listening in the future. So it's currently 97. If you are listening to this podcast around the time that it goes out, you may be able to access a 30 pounds discount using the code podcast at 67.

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And when I share a discount code on the podcast, it is typically live for 90 days. So just bear that in mind. Again, if you're listening in the future, what's the return on investment. So it's worth looking at two things first off, what is the cost of your time investing in my kits could save you hours of your own time and free you up to do things in your business that are more enjoyable for you and also to serve your clients or your customers.

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And if it helps you to get consistent with your blogging, as it's intended to do and should happen, as long as you implement the training that goes alongside with the cat, then that should lead to an increase in leads and sales. It's going to make your website work harder for your business. There's three parts to the content in the kit. So you get your ebook,

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which is typically around 5,000 words. You get your audio training. I try to keep it under an hour, but you get it via a private podcast. So you can just listen while you're walking the dog out, running, doing the housework, whatever you do when you're listening to podcasts, and then you get your template kit. And I think I estimated there's around 10,000 or so words of copy in each of the kits.

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You're also benefiting from basically years of my experience. So all the things that it's taken me years to learn, for example, what to include in an introduction and conclusion of a blog, both of which might surprise you when you invest in the kit and do the training, I'm basically handing you on a plate years worth of learning. And I do include SEO and basic keyword research in the training.

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You're also getting the benefit of what I've learned from blogging for eight plus years and all my years as a professional writer. So if you want to save time on book content, if you need help with ideas, if you need help with getting, then I think it's a no brainer. I will link to the kit in the show notes, along with links to some of the other kits that I sell.

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And it's Janet murray.co.uk courageous blog content kit. And don't forget that code podcast 67. If you're listening around the time, this episode goes out and up to 90 days afterwards, then you should be able to save 30 pounds on your kids. And if you're a regular listener and a part of my community, then you can save yourself an absolute time by buying your kit subscription or joining my courators club.

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So do you have a think about that as well? It may save you more money in the long run. So I hope you found that useful and it's given you all the information that you need to make a decision about whether to buy my courageous blog content kit.

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About the Podcast

Courageous
Business strategy to generate predictable revenue and scale your business. Hosted by Janet Murray. For coaches, consultant, freelancers, contractors and/or business owners (of any age or stage) who want to build a sustainable business.
The 'Courageous' podcast is for entrepreneurs and business owners who want inspiration/ideas to help grow their business.

This podcast is hosted Janet Murray - a business strategist and former journalist - with more than a decade's experience in building online businesses.

Series 1 is solo season - and is packed with practical business advice and strategies to grow your business.
Series 2 - which is due to land in October 2024 - will feature indepth interviews with entrepreneurs and business leaders. They'll be sharing the challenges and obstacles they've had to overcome in their business - along with their biggest mistakes (and what they learned from getting things 'wrong').

So make sure you subscribe so you don't miss out when Season 2 lands in October.



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About your host

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Janet Murray

I’m Janet Murray - I’m a business strategist and copywriter who helps consultants, coaches, freelancers and small business owners generate consistent income and/or recurring revenue.

I’m also the creator of the Courageous CEO Business Strategy Planner - which contains tried and tested strategy & resources to grow your business.