Episode 11

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Published on:

28th Jun 2021

Why I trolled my troll (and don’t regret a thing). Interview with Jo Britton

Would you have the courage to stand up to someone who trolled you online? Well that’s exactly what leadership coach Jo Britton did. In fact she didn’t just stand up to her bully, she created a piece of content about him.

In this interview, you’ll find out how Jo stood up to her online bully - with unexpected consequences.

[2:38] Why Jo used to be scared of video 

[4:30] How Jo’s business was hit by Lockdown

[7:29] The video Jo posted that attracted an online bully (and why she almost didn’t post it) 

[9:13] What made Jo decide to stand up to her troll (and how she did it) 

[14:04] How Jo’s followers responded to her brave decision 

[14:56] The surprising content problem Jo faced after standing up to her troll 

Useful links

Jo Britton’s website 

Jo on LinkedIn

The video Jo made for her troll 

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on TikTok

Janet Murray on Twitter

Janet Murray on LinkedIn

Janet Murray’s Audience Growth Quiz

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About the Podcast

Courageous
Honest conversations and smart strategy for building a bold life, brand or business. Hosted by Janet Murray.
Courageous is a podcast for people who want to build boldly - whether that’s a business, a personal brand - or simply a life that feels like their own.

Hosted by marketing strategist and former journalist Janet Murray, this is a show about what it really takes to show up, speak out, and keep going - especially when doing so comes at a cost.

You’ll find episodes on:

- Messaging, marketing and audience growth
- Rebuilding after burnout or cancellation
- Creative courage, values-led work and using your voice (even when it shakes)
- Interviews with creatives, entrepreneurs and leaders who’ve dared to do things differently

If you’re looking for honest insights, strategic thinking, - along with women’s rights, free speech and navigating online culture - you'll love the Courageous podcast.

Subscribe now to build something braver.
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About your host

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Janet Murray

I’m Janet Murray - I’m a business strategist and copywriter who helps consultants, coaches, freelancers and small business owners generate consistent income and/or recurring revenue.

I’m also the creator of the Courageous CEO Business Strategy Planner - which contains tried and tested strategy & resources to grow your business.