Episode 38

full
Published on:

30th Sep 2021

[QUICKIE] Podcast or YouTube: which is better for your business?

If you’re looking to build your online audience, choosing which platform - or platforms - to focus on can feel like a big decision. 

I’ve seen business owners stay paralysed for YEARS because they can’t decide. And where they often get stuck is: YouTube channel or podcast? 

So which is better for your business?

Listen to this solo podcast with me, Janet Murray to find out more. Get valuable tips that will help you decide which platform is the right one for you and your business.

Key Moments 

[01:47] Starting a YouTube channel - what’s involved 

[02:39] What’s involved in starting a podcast 

[03:38] Why podcasts are great for audience growth 

[04:20] How to decide what is best for you: podcast or YouTube

[05:24] When repurposing content isn’t a good idea

Key Links

Janet Murray’s Courageous Content Planner 

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on TikTok

Janet Murray on Twitter

Janet Murray on LinkedIn

Transcript

IMPORTANT: THIS TRANSCRIPT IS AUTOMATICALLY GENERATED. WE GIVE IT A QUICK CHECK THROUGH BUT WE DON’T CORRECT EVERYTHING AS IT’S INTENDED TO HELP YOU FIND PARTS YOU WANT TO LISTEN TO AGAIN - NOT AS AN EXACT TRANSCRIPT. SO THERE MIGHT BE A FEW QUIRKY WORDS/PHRASES HERE!

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About the Podcast

Courageous
Honest conversations and smart strategy for building a bold life, brand or business. Hosted by Janet Murray.
Courageous is a podcast for people who want to build boldly - whether that’s a business, a personal brand - or simply a life that feels like their own.

Hosted by marketing strategist and former journalist Janet Murray, this is a show about what it really takes to show up, speak out, and keep going - especially when doing so comes at a cost.

You’ll find episodes on:

- Messaging, marketing and audience growth
- Rebuilding after burnout or cancellation
- Creative courage, values-led work and using your voice (even when it shakes)
- Interviews with creatives, entrepreneurs and leaders who’ve dared to do things differently

If you’re looking for honest insights, strategic thinking, - along with women’s rights, free speech and navigating online culture - you'll love the Courageous podcast.

Subscribe now to build something braver.
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About your host

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Janet Murray

I’m Janet Murray - I’m a business strategist and copywriter who helps consultants, coaches, freelancers and small business owners generate consistent income and/or recurring revenue.

I’m also the creator of the Courageous CEO Business Strategy Planner - which contains tried and tested strategy & resources to grow your business.